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96% of Your Future Clients Are Looking for You Online: Here’s How to Ensure They Choose You

With the overwhelming majority of people turning to the internet for services, it’s no surprise that 96% of your potential clients are actively searching for legal help online. But simply having an online presence isn’t enough. The challenge is making sure that when they find you, they choose you. Here’s how you can make that …

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Top 8 Best WordPress Plugins for Your Law Firm Website

Understanding WordPress Plugins Let’s begin with the basics. What exactly is WordPress, and what is a “plugin”? WordPress stands out as the most potent platform for blogging globally, offering free access to establish a blog or website for your law firm. Straight out of the box, WordPress excels in writing and publishing blog posts. However, …

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How to Request Ownership of a Verified Business Profile on Google

Managing a Business Profile on Google is crucial for maintaining your business’s online presence and ensuring that potential customers have access to accurate information. If you find that a Business Profile for your company has already been verified by someone else, don’t worry! You can request ownership of the profile by following these steps: 1. …

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A Staggering 86% of Law Firms Fail to Capture a Prospect’s Full, Basic Contact Information

In the competitive realm of legal marketing, the significance of capturing comprehensive contact information cannot be overstated. Surprising statistics reveal that a staggering 86% of law firms miss out on acquiring crucial contact details, while 45% fail to secure any beyond a prospect’s name. Understanding the implications of these statistics and utilizing this information strategically …

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Email Marketing: Still your Business’s Best Bet for Growth

Email marketing is a critical piece of any successful digital marketing strategy for law firms. Unlike many other digital marketing strategies, email marketing is low-cost and typically has the highest engagement rate. In fact, email marketing still promises to deliver the highest ROI of all marketing channels. Email marketing is a powerful tool that can …

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Pioneering the Future: The Revolutionary Impact of Email Marketing

Email marketing has been around for decades, and it has proven to be a powerful tool for businesses to reach out to their customers. With the advent of digital transformation, email marketing has become even more important. According to the Radicati Group, email is projected to have 4.5 billion users by 2025. In this article, …

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